PfS Postcard Campaign |
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To increase parental awareness about underage drinking among Geauga teens, Geauga Family First Council ran a 2nd phase of the postcard campaign that started in 2006. The 2007 campaign theme was: '21' is The Legal Drinking Age — Teens Can Live With That. A series of shocking postcards depicting the consequences of alcohol use were sent to parents of high schoolers in the Spring of 2007. The postcards were intended to get parents' attention and spark discussion with their teenagers about the negative consequences of alcohol use. The postcards were mailed to approximately 4,000 families. The 2007 campaign was sponsored by the Cleveland Foundation, University Hospitals — Geauga Medical Center, and the Chardon Community Action Team.
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Postcard 1 - We ID, too. Postcard 2 - What doors will alcohol open for your child? It's a sobering thought. Postcard 3 - Where will Your Daughter Spend Afterprom? Postcard 4 - Where have you drawn the line with your kids? Postcard 5 - We thought it would be OK if we took their keys. Postcard 6 - ACT Score: 27. Blood Alcohol Score: .1 |
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Ad Council Prevention Campaign
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Site Design by Cassidy Web Creations |
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